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Grow long, dark eyelashes with Latisse. Consult with leading NYC cosmetic surgeon B. Aviva Preminger, MD.

Latisse is a safe way to grow long, luxurious lashes. Learn more from Dr. Preminger.


Latisse (bimatoprost opthalmic solution) 0.03%

The eyelashes do not only visually frame the eyes; they also protect the eyes from debris and other irritants. But aging and damage can take their toll, leaving the eyelashes sparse and unhealthy. Luckily, there is a medication that is clinically proven to increase eyelash growth.

How does Latisse grow new eyelashes?

Latisse® 0.03% is the first and only FDA approved prescription treatment of hypotrichosis. Eyelash hypotrichosis is another name for inadequate or insufficient eyelashes.

The active ingredient in Latisse- Bimatoprost- has also been marketed in North America and Europe as Lumigan, an eye drop created to treat glaucoma and ocular hypertension. However, users soon discovered that the solution could also lengthen and thicken lashes.

Eyelashes, like other hairs of the body, grow in cycle. During the growth stage, the lash grows to its full length. During the transition stage, the growth stops and the hair follicle shrinks. The final stage is resting, during which the eyelash rests until it falls out and another growth stage begin.

The stage of active growth is called the anagen stage. It normally lasts between 30 and 45 days. Latisse solution prolongs the anagen stage, allowing the lashes to grow longer, fuller, and darker.

Preparation & Treatment Plan

Leading New York City plastic surgeon Dr. B. Aviva Preminger offers Latisse consultations for patients who’d like to learn more about this innovative treatment.

New York law requires that Latisse be dispensed with a prescription only. Leading NYC cosmetic surgeon Dr. Aviva Preminger uses the opportunity to address your concerns and offer tailored solutions. She will also review your medical history to ensure that Latisse is the right solution for you, discuss potential side effects, and explain how to use the product.

It is not recommended for anyone with ocular pressure issues.

Review of instructions

Latisse is applied once a day, with the most benefit being seen after 12-16 weeks. If you apply Latisse regularly, such as a part of your before bed ritual, you may begin to see results in as little as four to eight weeks.

Latisse comes packaged in a dropper bottle with a supply of sterile applicators. A drop of the solution is placed near the tip of an applicator and drawn across the base of the eyelashes of the top lid, from the inner corner of the eye to the outer, much like eyeliner. Excess solution may be blotted away with a tissue.

It is recommended that you remove contacts before applying the Latisse solution. You should also use a new sterile applicator for each eye, each day. Also, be sure not to touch the tip of the bottle or allow it to touch other surfaces or the bottle may become contaminated by bacteria that can cause infections.

Risks & Results

The most commonly reported side effects include itching and/or red eyes. Latisse should not be used on lower eyelids as the eyelash growth may be excessive for this area of the eye.

Some users have experience darkening underneath the eyelid – a temporary and reversible condition. Other side effects include a potentially permanent brown coloration in the eye, irritation, dryness, and redness in the eyes and eyelids.

You may see new growth in your lashes as soon as one month after you begin applying the solution, but continued use for the full 16 weeks will bring the maximum benefit. Once full lash length is reached after

12-16 weeks, you can maintain lash growth by applying Latisse every other day rather than daily.

To preserve eyelash growth, continue to use Latisse. When you stop using Latisse, the eyelashes will gradually, over several weeks or months, return to their earlier appearance.

For more information about Latisse or other non-invasive cosmetic treatments available in NYC, please contact Dr. Preminger at (212) 706-1900 or contact us online to schedule your private consultation.

Request a consultation today.

Whether you are ready to jump right in or still have questions, we can help.

If you are ready to make a change to your appearance, choose the best plastic surgeon and cosmetic team for your procedure. Aviva Preminger, MD Aesthetic Plastic Surgery offers intricate procedures to reshape the face, breasts and body, as well as rejuvenating treatments to look your best at every age.

Contact us today at our office in Manhattan to schedule a personalized consultation with Dr. Preminger and begin your journey to feeling and looking your best!

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